The battle between Verizon and its customers over unlimited data continues. First the company announced that it would be switching to a tiered data plan system, though people that already had unlimited data plans could keep them through a grandfathered program. However, Verizon recently announced that it was taking away unlimited plans entirely. Their tune has changed once more as Verizon has announced that existing customers can keep their unlimited data plans, though they won’t be able to get a new subsidized smartphone and still keep the plan.
Verizon Communications Chief Financial Officer Fran Shammo told investors on Wednesday that the company plans to force many of its existing unlimited data customers to a tiered offering. While new customers were forced into tiered data plans, existing smartphone users could keep their $30 per month unlimited data plan, even when they upgraded to a new device and a new contract.
However, Shammo said in the announcement that Verizon now plans to get rid of those unlimited plans and transition those customers to a new data-share plan that will be introduced later in the summer. According to Shammo, “When you think about our 3G base, a lot of our 3G base is unlimited. As they start to migrate